Contemporary Marketing, 20th Edition – PDF eBook

Contemporary Marketing 20/E

Enhance your marketing education with Boone and Kurtz’s best-selling ebook, CONTEMPORARY MARKETING, 20th Edition. The new chapter format and Assessment Checks ensure that you thoroughly understand the material. Real-life case studies featuring companies such as Meta, Simon Property Group, and Misfit Market provide practical examples that deepen your grasp of marketing concepts and their real-world applications. This fresh perspective helps you develop the practical skills necessary for a career in marketing. Additionally, MindTap online learning grants you access to assignments, case activities, practice quizzes, and flashcards to reinforce your understanding. These resources will support your success in the course, preparing you for a successful marketing career with a solid foundation and a competitive edge.

9798214041216, 979-8214041216, 979-8214041100, 979-8214582078

NOTE: This only includes CONTEMPORARY MARKETING, 20th Edition, in original PDF and it will emailed within 24 hours of payment. No access codes or other media included.