By tracing the traditional progression of rhetoric from the Greek Sophists to contemporary theorists, The History and Theory of Rhetoric 6th edition (PDF) illustrates how persuasive public discourse performs essential social functions and shapes our daily lifes. College students gain a conceptual framework for practising and evaluating persuasive writing and speaking in a wide range of settings and in both visual and written media. This new 6th edition includes greater attention to non-Western studies, as well as contemporary developments such as the feminist rhetoric, rhetoric of science, the rhetoric of display, and comparative rhetoric. Known for its contemporary examples and clear writing style throughout, The History and Theory of Rhetoric emphasizes the relevance of rhetoric to today’s students.
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NOTE: This sale only includes The History and Theory of Rhetoric: An Introduction, 6th edition in PDF form. No online codes included.
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