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Strategic Management: A Competitive Advantage Approach, Concepts and Cases (16th Global Edition) - eBook

Strategic Management: A Competitive Advantage Approach, Concepts and Cases (16th Global Edition) – eBook

For courses in strategy

eBook details

  • Authors: Fred R. David, Forest R. David
  • File Size: 12 MB
  • Format: PDF
  • Length: 696 pages
  • Publisher: Pearson; 16th Edition
  • Publication Date: November 14, 2016
  • Language: English
  • ASIN: B01MTOBR16,
  • ISBN-10: 1292148497,  0134167902
  • ISBN-13: 9781292148496, 9780134167909

Original price was: $79.99.Current price is: $17.00.

SKU: strategic-management-16th-global-edition-ebook Categories: , , , , Tags: , ,

Author(s)

Forest R. David

Forest R. David

Dr. Fred R. David is the author of three mainstream strategic management textbooks that have been used at more than 400 universities and colleges, including Duke University and Harvard. Published and translated in six foreign languages, this book has led the field of strategic management for more than a decade in providing an application/practitioner approach to the discipline.
Fred R. and Forest R. David, a father-son team, have published more than 50 articles in esteemed journals. With a Ph.D. in Management from the University of South Carolina, Dr. Fred is the TranSouth Professor of Strategic Planning at Francis Marion University in Florence, South Carolina. Dr. Forest has taught strategic-management courses at Campbell University, Francis Marion University. and Mississippi State University.

Fred R. David

A Skills-oriented, Practical Approach to Strategic Management

In today’s economy, gaining and sustaining a competitive advantage is difficult than ever. Strategic Management, 16th Global Edition, (PDF) captures the complexity of the present business environment and provides the latest skills and concepts with unequaled clarity, helping university students develop their own leading-edge strategy through skill-developing exercises. The Sixteenth Edition (Global) has been comprehensively updated and revised with existing research and concepts. This edition contains 30 new cases and end-of-chapter material, including extra exercises and review questions.

P.S All our prices are in US$

P.P.S. Contact us if you want Strategic Management 16e TestBank or other instructor resources. The North American edition is also available at our store.

NOTE: The product only includes the ebook, Strategic Management, 16th Global Edition in PDF. No access codes are included.

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